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The #1 Thing That Successful Freelancers DoHave we got your attention yet? In this article, James Clear, founder of Passive Panda, explains why doing a good job isn’t enough for freelance success: you also have to tell your clients what a good job you’re doing. http://freelanceswitch.com/clients/successful-freelancer/
7 Ways to Add More Personality To Your BlogYou know you should be blogging. You may even be doing it regularly. But are you doing it well? Here are some tips on how to add your personality and turn a stuffy business blog into a place “where everybody knows your name.” http://bloggertone.com/marketing/2011/10/25/7-tips-how-to-add-more-personality-to-your-business-blog/
Promote Your Freelance Service With a Buzz PieceIn this video, Lexi Rodrigo of Freelance Switch shares with us the effectiveness of creating a free, soft pitch, promotional item to give away to clients. http://freelanceswitch.com/general/promote-your-freelance-service-with-a-buzz-piece-video/
5 Rules for Building Your Freelance BrandHaving a strong brand can be a game-changer for your freelance business. And yet, many of the important pieces that go into building that brand are often overlooked. So how do you build your brand? What rules of branding should you follow? Here’s what you need to know… http://freelanceswitch.com/start/freelance-brand-rules/
10 Inexpensive Ways to Advertise Your Small BusinessBuying traditional ads can be expensive. And they don’t always bring in the business that you’re looking for. So how should you find the best return on your advertising budget? Here are the top suggestions from small business owners themselves, courtesy of Small Business Computing. http://www.smallbusinesscomputing.com/emarketing/article.php/10731_3939561_/10-Inexpensive-Ways-to-Advertise-Your-Small-Business.htm
How to Promote Your Small Business BlogBlogging. We all know that we should be doing it. Many of us are doing it. But hardly any of us are actually getting the traffic to our blogs that we should. With that in mind, here’s some advice on getting those eyeballs on what we’re writing, courtesy of Karen Leland, bestselling author of six [...] Small Businesses Need More Than a WebsiteI always tell people that the old saying “If you build it, they will come” does not apply to websites. Just building a website isn’t enough. You actually have to get people there, get them to stay, and encourage them to come back regularly. How do you do that? Here are some ideas, courtesy of [...] Why You Should Blog for Your Small BusinessYou’ve probably been told that you should be blogging. You may have even built a blog … and not touched it for weeks or months. But unless you’re blogging regularly, you could be missing out on some promising business opportunities. Here’s why you should be blogging, and how to do it right. http://wpmu.org/why-you-should-blog-for-your-small-business/
5 Things You Should Know About PRYou may be a social networking guru, but that’s far from a full public relations strategy. Here are five must-haves for successful PR, courtesy of PR expert Robert Wynne. http://www.forbes.com/sites/robertwynne/2011/10/03/five-things-every-small-business-should-know-about-public-relations/
What Are You Doing Wrong?Whether you’re a freelance designer, writer or consultant, you’re now also something else: a business owner. And if you’re not careful, you could sabotage your own freelancing success with bad business decisions. Here’s how to avoid the common pitfalls that cause freelancers to fail, courtesy of Lexi Rodrigo, creator of The Savvy Freelancer. http://freelancefolder.com/what-on-earth-are-you-doing-wrong-with-your-freelancing-business-find-out-here/
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